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Leave No Publisher Behind: AEP Letter Requests Clarification

July 23, 2002—At AEP's recent Educational Publishing Summit in June, several publishers expressed concerns over the terminology in the reauthorization of the ESEA. Specifically, they debated the meaning of the phrase "scientifically based research" and its implications for the supplemental publishing industry. Letters from the International Reading Association and the Association of American Publishers sent to the U.S. Department of Education addressed this issue with regard to the Reading First program. (See our May 21 issue for more on the IRA letter.) AEP's members, however, are concerned with how this phrase applies to the entire act.

In response, AEP has drafted a letter that asks for a meeting between AEP members and USED officials to discuss "scientifically based research." Most important, members would like to know if this funding criteria applies to supplemental materials at all, and if so, what type of research parameters are required.

"The frustration over this one phrase has been palpable," said Charlene Gaynor, executive Director of AEP. "It is our hope that AEP can facilitate a dialogue between the government and our members."

FULL TEXT OF LETTER

July 17, 2002

Dr. Susan Neuman
Assistant Secretary for Elementary and Secondary Education
U.S. Department of Education
Federal Building No. 6
400 Maryland Avenue, SW
Washington, DC 20202

Dear Assistant Secretary Neuman:

The Association of Educational Publishers (AEP) commends the passage of the No Child Left Behind Act of 2001. Representing the most respected names in supplemental educational publishing, for over a hundred years AEP’s mission has been to support the growth of educational publishing and its positive impact on learning and teaching. Thus, “no child left behind” is a goal shared by our members and the United States Department of Education.

As you know, supplemental materials are those that are not basal, such as focused instructional materials, classroom magazines, practice materials, and software. Like textbook publishers, our members try to meet educational standards and requirements. When education legislation is passed, they read it carefully for business and curricular implications.

In a letter dated March 15, 2002, our counterparts at the Association of American Publishers (AAP) expressed concerns over whether or not there is an approved list of materials for the legislation’s Reading First program. We concur with our colleagues and appreciate Secretary Paige’s response that the Department of Education would not endorse specific reading materials. Our publishers, though, have additional questions regarding the Act.

Specifically, they are seeking clarification of the phrase “scientifically based research,” which appears throughout the entire law. While the Act provides a general definition of “scientifically based research,” the exact implications for educational publishers are unclear and potentially damaging. They have asked AEP for guidance, but we believe this must ultimately come from the Department of Education.

The following is a sample list of questions and concerns from our members.

  • First, does “scientifically based research,” at any level, apply to supplemental materials?
  • If so, is secondary research adequate? (Secondary research means finding existing published research that matches the educational foundations of one’s product and using that as a justification to meet the requirement.)
  • If primary level research is required, what are the criteria? Will there be any requirements by the Department of Education for school district participation, so that publishers will have access to reliable user groups for the studies? Are there any provisions in the Act to assist publishers with funding the research process?
  • Several of our companies’ products reflect core pieces of the curriculum, such as spelling—a curricular area researched with thousands of students over 100 years. Must they conduct new tests to show students need to learn lists of words and subsequently be tested on them?
  • How will the research requirements affect materials for English Language learners?
  • If a company uses outside materials in its lesson, does it need to test those too?

Our members strive to meet educators’ needs. In order to help clarify the new legislation for them, AEP requests a meeting with the Department of Education to help AEP and its members better understand the meaning and consequences of “scientifically based research.” We would be happy to facilitate this meeting and any necessary communication between the Department of Education and the educational publishing industry. We want to be a resource for you as well as for our members.
Thank you for your attention to our concerns. I will call you by Thursday, July 25.

Regards,

Charlene Gaynor
Executive Director

Cc: Dr. Rod Paige
Mr. John Bailey

 

 

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