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Educational Television Programming Could Benefit from New FCC Regulations

Last week, the Federal Communications Commission proposed new rules requiring all broadcasters to air at least three hours of educational programming each week. The rules, which would also prohibit the use of cartoon characters to promote the online sales of products during educational programming, were part of a December 2005 deal between the National Association of Broadcasters and children's television activists. The new proposal represents a compromise intended to head off a court challenge.

If adopted, the rules would be among the first FCC mandates to shape programming as they switch from analog to digital signals, a transition that will be completed by 2009.

The FCC opened a comment period on the joint proposal on March 17.

Questions, ideas, or in need of more information? Please contact Stacey Pusey at 856-241-7772.

"FCC Proposes Rules for Education TV"
The Los Angeles Times

"FCC Seeks Comment on Kids Rules Deal"
Broadcasting & Cable

Federal Communications Commission

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