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Past Honorees
Edward Warnshuis
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Edward Warnshuis
Founder
T.H.E. Journal
(Posthumous)
2007
Known by friends and colleagues as the godfather
of educational technology, Edward Warnshuis was the founder and
publisher of Technological Horizons in Education (T.H.E.) Journal,
the first-ever publication to marry the then-disparate fields of
technology and education. In the early 1970s, armed with nothing
but a vision, Ed left behind a successful career in aerospace engineering
and moved his family from the west coast to a small town outside
of Boston to publish a magazine for products that hadn't even been
invented yet.
"We used to just call him crazy," says
Wendy LaDuke, Ed's daughter and current publisher of T.H.E.
Journal. "It was an enormous sacrifice for the family
and Ed for quite a few years...but he would never give up. It was
his determination that made [T.H.E. Journal] successful."
Ed's vision was simple and somewhat obvious--why
not introduce the technology being developed for the military into
a school setting? Years of working on government contracts for companies
like Hughes Aircraft and Northrop Grumman had given him a solid
understanding of the endless possibilities technology could offer.
Even though the computers of the time were huge mainframes in refrigerated
rooms, Ed somehow knew that this technology had the potential to
one day revolutionize education just as it had been doing for the
military. He believed that some day it would act as the great equalizer,
offering every student the resources of the select few. The hard
part was convincing other people of this vision.
"In the early days, when Ed talked about 'educational
technology,' people would just scratch their heads," says M.F.
Harmon, Eastern Region Sales Manager at T.H.E. Journal
for the past 15 years. "Very few people saw the future like
Ed."
Ed knew that someone or some entity had to take a
leadership role and communicate to both educators and the industry
what could be done in education with technology. Just as important,
someone needed to create a dialogue between these two groups, which
at the time, existed in completely separate spheres. The concrete
representation of Ed's vision was T.H.E. Journal, a magazine
strictly focused on editorial coverage of educational applications
of technology. At the same time, he felt this publication could
be a platform for helping the technology industry understand the
needs of education and the potential for product development as
a result of those needs.
Ed's wholehearted belief in the promise of educational
technology won him many hard-fought battles with high-level representatives
from industry giants like IBM, Wang, and Digital. He spent countless
hours on calls evangelizing education as a market deserving of their
resources.
"Once at Sharp [Electronics Corporation], he
waited and waited all day to see somebody--anybody--and he refused
to leave the building until someone would listen to his presentation,"
recalls Harmon. "We still work with Sharp 30 years later."
Ed also traveled to K-12 schools and colleges to talk with educators
and administrators, convincing them that these products were worthy
of their attention and consideration and would help them do their
jobs better. Through these travels and discussions, Ed built a list
of 40,000 subscribers by 1973. Through the ups and downs of the
seventies and eighties--including a rather severe recession--Ed
continued to build readership for the magazine. By the time he passed
away in 1997, T.H.E. Journal had a circulation of 172,000
and a pass-along readership of an estimated 800,000.
An early and passionate advocate for distance learning
and the concept of instruction without walls, Ed served on the board
of the United States Distance Learning Association. He also had
an early vision of the necessity of a K-20 education focus, pushing
for integration and interdependency among elementary, middle, and
high schools and postsecondary education.
"Ed saw the future of learning, knew the promise
of technology, and set a course to define a new industry,"
says Mark Stevens, Senior Consultant, NEA Member Benefits, and long-time
colleague of Ed's. "He forged into a territory never imagined
in education publishing and evangelized what we all take for granted
today; that digital content and online delivery is changing education.
No one in the industry is more deserving to be recognized for the
contributions he has made."
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