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Finalists
Previous Winners
Golden Lamp
2007
2006
2005
2004
2003
2002
2001
prior to 2001
Distinguished Achievement
Awards
2007
Curriculum
Periodicals
Pro.
Development
2006
Books
Periodicals
Technology
Instructional
Materials
2005
Books
Periodicals
Technology
Instructional
Materials
2004
Books
Periodicals
Technology
Instructional
Materials
2003
Books
Periodicals
Technology
Instructional
Materials
2002
Books
Periodicals
Technology
Instructional
Materials
2001
Beacon Awards
(formerly Distinguished Marketer Awards)
2007
2006
2005
2004
2003
2002
2001
Gold Beacon
Award
(formerly Marketing Master Award)
AOL@School
Technology Leadership Award Winners

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2005 Golden Lamp Awards Winners
TECHNOLOGY

netTrekker
netTrekker/Thinkronize
Educational technology has really come a long way. It’s not
just about the bells and whistles, the razzle-dazzle that you put
on a product. Today’s educators and students want technology
with a purpose—products that can teach or reinforce a lesson
using the latest advancements without letting them take over. Technology
publications and products have their own syntax now with unique
content needs and design demands in addition to the educational
requirements. All of the finalists in this category exemplify the
fantastic results you can achieve when you marry the goals of education
with the possibilities of technology.
This year’s winner received a perfect score. All of the judges’
agreed that it not only meets the goals of its mission, but it fills
an overwhelming classroom need. Moreover, the product uses technology
for one of its best purposes: to connect educators around the world.
Add in a correlation feature that compares the resources provided
to state and federal requirements, assisting teachers with the tricky
navigation of legislation, and the fact that all of the material
is screened and verified before presentation to the user, and you
have an invaluable school resource. With all of the supposed historical
accounts, experts, lesson plans, blogs, and miscellanea on the Internet,
this product helps teachers find the right material to enhance their
classroom instruction.
www.netrekker.com
INSTRUCTIONAL MATERIALS

Primary Source Readers
Teacher
Created Materials
We’ve all heard that we are to leave no child behind, but
that’s not an easy task for teachers or students, especially
now as we recognize the myriad ways in which different students
learn. In addition to their own knowledge, teachers rely on the
publishers to give them the best tools for trying to reach even
the most reluctant of learners. No one product will work for every
student, but tonight’s Instructional Materials Golden Lamp
winner proves that combining quality content for the student with
superb teacher assistance will make the lessons engaging and enduring.
Judges noted the exceptional teacher’s guide and worksheets—all
designed to let the educator focus on the students. And with engaging
stories available in two reading levels, this product gives students
a reason to keep reading.
www.teachercreatedmaterials.com
BOOKS

Massachusetts Our Home
Gibbs Smith,
Publisher
In an age where kids are watching TV while surfing the net with
their iPod in one ear and their cell phone pressed against the other,
one is led to wonder what it takes to get a student to pick up a
book. How about a visually stunning layout? How about content that
sets new textual information standards for textbooks? How about
activities that get students to think about what they've read outside
of the classroom?
This year's Golden Lamp winner for Books impressed judges so much
that several asked to take it home with them. One went so far as
to say that if schools had more textbooks like this, the achievement
gap would practically be a thing of the past. If you're looking
for a social studies book that can hold the interest of even the
most high-tech student, look no further.
www.gibbs-smith.com
PERIODICALS

Your Big Backyard
National Wildlife Federation
The entries for the Golden Lamp in periodicals were a formidable
group. In order for a magazine to be considered "perfect for
its intended audience," it takes an expert team of editors,
writers, and designers. It takes a staff that knows when to deliver
the perfect picture at just the right spot in a story that pulls
the reader in with its opening sentence.
The judges indeed felt like this year’s winner is perfect.
Without resorting to gimmicks, this periodical presented information
for multiple intelligences, while staying true to its core reader
group. The editors and designers understand their audience and how
to connect with them; the design and content bring together the
mission of the publication. This magazine impressed judges with
its clear typography, engaging activities, and photos that deliver
wild animals to classroom desktops.
www.nwf.org
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