Programs


2014 Course Schedule

MCS 450x130 NL

The 2014 Master Class Series

Maximizing ROI in the Evolving Education Environment

Through on-site events and webinars, the 2014 Master Class series will examine how marketing, management, and development teams can work together to create quality, effective products while maximizing ROI.

View the preliminary schedule below and keep checking for new events, speakers, and registration information.


 

On-site Event: The Realities of ROI in a World of Edtech and Social Media

  • Pearson • New York, NY • April 7, 2014 • 1:00 - 5:00 pm
  • Encyclopaedia Britannica • Chicago, IL • October 22, 2014 • 1:00 - 5:00 pm
  • Teacher Created Materials • Huntington Beach, CA • January 2015 • 1:00 -5:00 pm

In the rapidly changing education world, there are new demands on your company both in how you talk to your customers and how you deliver your products. While you want to stay current with the latest marketing and classroom technologies, you also need to pay attention to your organization’s fiscal health and sustainability. In this half-day seminar, you will hear from industry leaders on how to make smart decisions and investments in product development and marketing that will allow you to meet your customers’ needs without compromising your company’s future.

View the schedule and get registration information.



For more information

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